Alumni Influencers: Digital Engagement Strategies for the 21st Century
As engagement efforts expand into the digital space, unique content hubs can provide a learning environment by curating and crowdsourcing content from alumni and faculty thought leaders. In this...
View ArticleSupporting Volunteer Programs with LinkedIn
Sheila Chabot, Assistant Director of Alumni Admissions Volunteers at Rochester Institute of Technology, joins the show to present new features on LinkedIn that will help target alumni and bolster...
View ArticleAlumni News is Not Really Alumni Engagement
All of us in alumni engagement are charged with generating school spirit by helping alumni grow personally and professionally under the university flag. Although the eventual goal is to create...
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8 Constructs for Developing a Digital Alumni Engagement Strategy
Our colleges and universities have lots of alumni that want to be more engaged. Figuring out how to reach these alumni in a way that works for them is a huge priority because we want to grow our...
View ArticleLinkedIn and College Admissions
College admissions offices have widely accepted the role of social media in recruitment and yield strategies. Of the myriad of public social networking tools available, the three big players in college...
View ArticleLinkedin University Pages & Alumni Networking
Great show today featuring John Hill, Linkedin’s Higher Education Evangelist, and Dan Klamm, Director of Young Alumni Engagement at Syracuse University. Host Ryan Catherwood steered the discussion...
View ArticleUsing Social Data to Understand Individuals
Social media analytics tend to focus on aggregate actions that take place on a particular platform. They can focus on aggregate audience — how much has my audience grown? — or aggregate engagement with...
View ArticleIt’s Time for Our Alumni Engagement Programs to Evolve
One of the biggest challenges facing alumni relations pros is attracting new participants to existing engagement programs with no new resources. More often than not, the approach requires turning our...
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